Online Storefronts Give Multi-Location Businesses a Competitive Edge
Whether you are a dentist with your own office or a baker with a brick-and-mortar storefront, you know that owning and managing any type of service or retail establishment is hard work. Growing and maintaining a client base takes lots of time, money and dedication, not to mention a close attention to detail. Shoddily printed brochures or outdated business forms will eventually erode your reputation in the marketplace, while using just the right promotional materials can expand your customer base. Successful businesses often branch out into multiple locations or even franchise, which can make handling all those details overwhelming and unmanageable. Thankfully, there is a readily available solution for the problems that face rapidly growing, multiple location establishments–custom designed, professionally maintained online storefronts.
Online storefronts make it incredibly easy for multi-located stores, offices, and franchises to handle printing, marketing, and fulfillment needs from one central platform. Commercial printing companies that specialize in business and e-commerce solutions will work with you to set up a customized online storefront. Whether your multi-located businesses are spread out across town or across the country, imagine how much more efficient and cost-effective managing your enterprises would be with a dedicated marketing partner who will not only work with you on targeted direct mail campaigns, but will also warehouse, inventory, kit and fulfill your promotional materials orders. Online storefronts also allow employees and franchise managers to log in and order templated, site-specific forms, business cards, and branded materials, saving time and cutting down on costly errors.
Here’s a look at just some of the available services and advantages that H&W Printing offers:
Custom Designs and Templates:
Multi-location businesses can use their own graphics or opt for impactful custom designed templates with on-demand proofs. Editable templates make ordering location specific forms or promotional materials from a central platform an efficient way to use consistent branding while still allowing multiple sites their individuality.
Promotional and Direct Mail Services:
One of the key benefits of having H&W Printing as your marketing partner is our ability to provide quality branded items that meet your multiple location needs, such as logo imprinted clothing and tradeshow giveaways. We offer full-service direct mail campaigns, providing targeted mailing lists, result tracking, and shipping promotional materials. With an online storefront, it is a simple process for multiple location businesses to order area specific sales offers that carry their own price points. Targeted marketing at its best!
Kitting and Fulfillment Services:
Keeping packaged promotional materials organized, on hand, and ready to send out can be a daunting task for multi-location businesses and franchises. H&W Printing can provide start to finish service for all your promotional needs from one central platform. Besides handling storage and inventory, we also kit— assemble and package promotional items, such as media kits and new product launches. Also taken care of is fulfillment, H&W Printing ships out orders in a timely and professional manner.
Owning a business isn’t easy; multiple located businesses and franchises face their own unique set of challenges. There’s no need to tackle those challenges alone, however. A custom-designed, professionally managed online storefront is the perfect solution, optimizing efficiency and effectiveness, giving growing businesses the competitive edge they need in today’s marketplace.
To get your personalized quote for custom designed, professionally maintained online storefronts, please contact us today.
Sources: EFullfilment Services, Americommerce, Bank of America